Tuesday, February 15, 2011

W6: Food, Inc Response

One thing that I found compelling from this movie was their use of real people who dealt with the troubles of the food industry. A lot of documentaries tend to use the personal view to their advantage. It makes the issue relatable instead of being an abstract idea. For instance, the woman who lost her child due to E. coli infection is one example. Her story is tragic and it showcases the horrors that can come from the food industry if it is let to run amok. Another example is the woman who was running the chicken farm. It showed how she was trying to maintain some sort of quality in the way she raised the chickens. In the end, the company who endorsed her denied her contract when she refused to conform to the industry standard.  It's these stories from these people that stand out and drive the issue home. Another effective method they used in this film was showing how these choices by the food industry is effecting the daily consumer. A lot of documentaries have a hard time making the viewers care about the topic. However, the makers of this documentary did a good job of making the viewer think about how they are being effected. For example, talking about how the ammonia meat filler is in 70 percent of meat. They also talked about the illusion of choice at the grocery store. They discussed how many of the "farm fresh" items in a store are just made in the agricultural equivalent of a factory assembly line. Overall it was a largely effective argument without many flaws.

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